A different approach to real estate.
Founded in 2003, Greenlaw Partners is known for its “different approach to real estate” – an approach that combines an entrepreneurial spirit with an institutional mindset. Today, Greenlaw’s comprehensive investment management platform includes in-house asset and property management, acquisitions, development, construction management, leasing, and accounting/finance.
Our Team
A WEALTH OF EXPERIENCE
Our dedicated team of 90+ professionals holds extensive experience across all aspects of commercial real estate investment and management. Importantly, both as a firm and as individuals, we have cultivated meaningful relationships within the equity, debt, broker and vendor markets, allowing us to create value and maximize risk-adjusted returns for our investment partners.
Our Culture
AN ENTREPRENEURIAL SPIRIT WITH
AN INSTITUTIONAL MINDSET
Our name, "Greenlaw," honors Founder Wil Smith's grandfather, Greenlaw Grupe, Sr., a pioneer and innovator in California real estate development in the mid-1900s. We are proud to continue his legacy of entrepreneurship and leadership today.
This hay barn was built in the late 1800s to serve a working cattle ranch located outside of Linden, California. In 1942, Greenlaw Grupe Sr. purchased the ranch and barn. The land was used by three generations of the family as a working cattle ranch, which also included a walnut orchard and row crops. When the barn was no longer safe for use, Wil had the barn dismantled and the wood was stored. Today, this wood lines the walls of Greenlaw's corporate headquarters, and serves as a testament to the family history, professional work environment and cohesive culture that Greenlaw upholds as an organization.
Best Places to Work 2024
AWARD RECIPIENT
2012, 2014, 2016, 2017, 2020, 2021, 2022, 2023, 2024
Greenlaw has once again been named one of the Orange County Business Journal's Best Places to Work in Orange County. Earning this prestigious award year-over-year remains one of our most cherished accomplishments, and it is an honor that we are proud to uphold and share with our clients, tenants, and partners.